
2025
BUSAN
Presentation Schedule
Day 3 (9 July, Wed.)
Concurrent Session 6, 7, 8 | 30th APTA Conference Special Session | Poster Session 3 | Closing Ceremony/Farewell Dinner
"Certificate of Presentation" for those presented at the conference is NOW Available.
[Important] All the abstract will ONLY be available during the conference.
08:00 ~
Registration Desk Open
08:30 ~ 10:00
Concurrent Session 6
6.1 Consumer Behavior [Daol]
Moderator: Dr. Naho Maruyama (Takasaki City University of Economics)
• Changes in Tourism Behaviour in Vietnam Post-Pandemic: Pathways To Sustainable Development // Thi Hong Hai Nguyen(University of Greenwich); Thi Ngan Phan(Nguyen Tat Thanh University); Thi Quynh Dao Phan(Nguyen Tat Thanh University)
• Smart Tourism Technologies Makes Senior Feeling Better?Perspective Of Perceptual Tourism Equity // Guanghui Qiao(Zhejiang Gongshang University); Yuan Chen(Zhejiang Gongshang University); Jiaxuan Li(Zhejiang Gongshang University)
• The Influence of Dark Patterns And Information Completeness on Perceived Credibility And Booking Intentions // Khanh Phuong Luu(Dong-A University); Myungkeun Song(Dong-A University); Sungwoo Choi(The Chinese University of Hong Kong)
• Tourists' Use of Public Transport in Urban Destinations: An Experiential Perspectives of Tourists // Wookjun Lee(Bournemouth University); Juliet Memery(Bournemouth University); Adam Blake(Bournemouth University)
6.2 Destination Marketing [Mare]
Moderator: Dr. Maria Criselda Badilla (University of the Philippines)
• Cultural Landscape And Resource Management For Tourism in Semi-Rural Destination: A Case From Railway Development Areas in Chiang Khong, Thailand // Siripen Yiamjanya(Mae Fah Luang University); Donlapon Suwanthep(Mae Fah Luang University); Sunida Tiwong(Mae Fah Luang University)
• Losing Control in The Jam: Unraveling How Crowding Perception Triggers Tourists’ Uncivil Behavior // Yijing Lyu(Xiamen University); Jianfeng Huang(Xiamen University); Jie Zhang(Xiamen University)
• Effects of Built Environment on Tourists’ Active Travel Behaviors in Seoul: Insights from Massive GPS Trajectory Data and Explainable Machine Learning // Yingqi Yuan(Kyung Hee University); Sangwon Park(Kyung Hee University); Hyunkyung Bae(Kyung Hee University)
• A Study on Philippine Tourism’s Statistics System Towards A More Sustainable Tourism Development // Ramil Basuel(University of Perpetual Help System Dalta - Molino Campus)
6.3 Others [Luna]
Moderator: Dr. Pairach Piboonrungroj (Chiang Mai University)
• Exploring Media Narratives on Tarsier Conservation And Tourism in Bohol: A Topic Modeling And Sentiment Analysis Approach To Agenda-Setting Theory // Dan Anthony Dorado(University of the Philippines Diliman); Simeon Gabriel Bejar(University of the Philippines Diliman); Giovanni Tapang(University of the Philippines Diliman)
• Macanese Delights: How Tea Cafés Drive Gastronomy Tourism in A Unesco City // See Wan Yan(Macao University of Tourism); Ka Ian Wong(Macao University of Tourism)
• Impacts of Gender, Patriarchy, And Culture on Bruneian Women’S Travel Experiences // V. Dao Truong(Universiti Brunei Darussalam)
• The Role of Green Transformational Leadership on Organizational Citizenship Behavior And Environmental Performance: A Mediation Model of Employee Environmental Commitment in Cruise Ship Accommodation // Mark Alvero(Far Eastern University); Roland Sunga(2GO Group Inc.); Jan Racky Masa(Far Eastern University)
6.4 Restaurant and Food Service [Stella]
Moderator: Dr. Jia Liu (Ocean University of China)
• Assessing Banquet Service Quality in Full-Service Hotels // Soon Hwa Kang(Woosuk University); SeungHyun Kim(Michigan State University); Chang Huh(Niagara University); Myong Jae Lee(California State Polytechnic University Pomona)
• Exploring The Adoption of Food Waste Sustainability Oriented Innovation (SOIS) in Small Restaurants // Michael Lin(The Hong Kong Polytechnic University); Regan Li(The Hong Kong Polytechnic University); Anni Ding(The Pennsylvania State University); Amit Sharma(The Pennsylvania State University)
• Exploring The Impact of Elements of Macanese Cuisine on Gastronomic Destination Image- The Mediating Role of Memorable Food Experience And Gastronomic Identity // Kuan-Ting Chen(Macao University of Tourism); Jingsong Zhang(Macau University of Science & Technology); Sangguk Kang(Gangneung-Wonju National University); Chen-Kuo Pai(Macau University of Science & Technology)
6.5 Consumer Behavior [Viento]
Moderator: Dr. Soocheong (Shawn) Jang (Purdue University)
• Does State Nature Connectedness Really Drive Pro-Environmental Behavior? A Field Experiment // Qingqing Chen(The University of Queensland); Anna Kristina Zinn(The University of Queensland); Danyelle Greene(The University of Queensland); Sara Dolnicar(The University of Queensland)
• The Influence of Destination Attractiveness And Internet-Famous Landmark Attractiveness on Emotions And Check-in Travel Intention: The Moderating Role of The Big Five Personalities // Ce Guo(Macao University of Science and Technology); Haoran Chen(Macao University of Science and Technology); Junying Liang(Macao University of Science and Technology); Chen-Kuo Pai(Macau University of Science & Technology)
• The Impact of Perceived Smart Hotel Experience on Perceived Enjoyment And Social Media Sharing Intention // Tianqi Chen(Macau University of Science and Technology); Zhiqian Long(Macau University of Science and Technology); Shaoqiang Song(Macau University of Science and Technology)
• How Tourists Recall The Same Experience Differently: The Influence of Big Five Personality Traits on Long-Term Memory Retention // Kang Wook Cho(Lyon Catholic University)
10:00 ~ 10:30
Coffee Break [Foyer, 2nd Floor]
10:30 ~ 12:00
30th APTA Conference Anniversary Special Session [Grand Ballroom]
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30 years of OTA (Mr. Daniel WU, Head of Global Government Affairs, AGODA)
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30 years of City Tourism (Mr. Jae-Dong CHO, Director General, TPO (Tourism Promotion Organization for Golbal Cities)
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Panel Session of Invited Speakers
Undergraduate Students Presentation (Sustainable Tourism in Busan)
12:00 ~ 13:30
Lunch
13:30 ~ 15:00
Concurrent Session 7
7.1 Consumer Behavior [Daol]
Moderator: Dr. Miyoung Jeong (University of South Carolina)
• Revealing Hidden Factors Behind Inbound Tourist Expenditure: Insights From Decision Tree Analysis // Pei-Yu Chi(Feng Chia University); Man-Keun Kim(Utah State University); Chun-fu Hsu(Feng Chia University)
• Is Travel A Touchstone For Love? The Effect of Conflict Context on Breakup Intentions in Romantic Relationships // Shangzhi Qiu(Xiamen University); Chang Liu(Xiamen University); Meiling He(Xiamen University)
• Decoding Digital Influence: Analysis of Destination Reputation, Influencer Travel Previews, And Tourist Booking Intentions // Edgar Allan Mendoza(University of the Philippines Diliman)
• Exploring Tourists' Impulse Buying Behavior Based on The Scarcity Theory: The Mediating Effect of Overconfidence And Fear of Missing Out // Yunhan Gong(Macau University of Science and Technology); Jiawei Pan(Macau University of Science and Technology); Yan Feng(Macau University of Science and Technology)
7.2 Destination Marketing [Mare]
Moderator: Dr. Atsushi Kawakubo (Teikyo University)
• Forecasting of International Tourists Visiting Taiwan From Japan For Leisure Using The LSTM Model // Yi-Hui Liang(I-Shou University)
• Roles of Regional DMOs in Sake Torism: An Analysis From The Perspective of Marketing And Manegement // Masanao Tachibana(Wakayama University)
• A Scale Development For Assessing Seafood Market-To-Table Experiential Value // Miaomiao Shen(Macau University of Science and Technology); Yan Feng (Macau University of Science and Technology)
• Exploring The Networking Within Tourism Destination Business Ecosystem // Chiu-Pin Chen(National Dong Hwa University); Tsung-Chiung Wu(National Dong Hwa University)
7.3 Others [Luna]
Moderator: Dr. Lisa Gao (The Hong Kong Polytechnic University)
• Understanding Seventeen Fans' Motivations And Travel Behavior For The Bulacan Concert // Kathleen Liz Morante(De La Salle Araneta University); Irvin Villaceran(Arellano University - Pasig); Mary Ann Dumlao(Philippine Christian University); Rachelyn Ruth Santiago(De La Salle Araneta University)
• Exploring The Potential For A Sustainable Surf Park Tourism Industry // Jess Ponting(San Diego State University)
• The Mediating Role of Responsibility Attribution And Green Self Efficacy on Corporate Environmental Performance of Culinary Workforce: A Study on Sustainable Supply Chain And Food Waste Management // Jan Racky A. Masa(Far Eastern University Inc.); Jan Marc V. Dilanco(Far Eastern University)
• Understanding Multi-Dimensional Turnover Intentions of Flight Attendants: A Comparative Study of LCC And FSC // Jihyun Cho(Hanyang University); Hyunjee Kwon(Hanyang University); Hakseung Shin((Hanyang University)
7.4 Cultural/Heritage Tourism & Lodging Management [Stella]
Moderator: Dr. Sangwon Park (Kyung Hee University)
• How Does Tourism Experience Transform The Ethnic Identity of Compatriots? Focusing on Experience Economy Theory (4Es) // Juran Park(Hanyang University); Yujeong Jo(Hanyang University); Hakseung Shin(Hanyang University)
• Explore The Effect of Folklore Festival Personality on Tourists' Place Attachment Based on Identity Theory // Wenlong Wang(Macau university of science and technology); Haoran Chen(Macau university of science and technology); Chen-Kuo Pai(Macau university of science and technology)
• Employer Brand Attractiveness Foster Organizational Citizenship Behaviors Through Hotel Brand Love // Zhiqian Long(Macau University of Science and Technology); Tianqi Chen(Macau University of Science and Technology); Sangguk Kang(Gangneung-Wonju National University); Chen-Kuo Pai(Macau University of Science and Technology)
• How Do Employees Speak Up Under Authoritarian Leadership? The Moderating Roles of Psychological Authenticity Climate And Psychological Capital // Fu-Sung Hsu(MinNan Normal University); Sheng-Hshiung Tsaur(Ming Chuan University); Hui-Hsuan Yen(National Cheng Kung University)
7.5 Tourism Marketing [Viento]
Moderator: Dr. Jaeseok Lee (Gangneung-Wonju National University)
• Exploring The Role of Digital Platforms in Promoting Cultural Heritage And Tourism in Urban Areas: A Case Study on Opportunities, Challenges, And Future Perspectives // Ishita Chanda(Galgotias University)
• The Role of Foreign Vlogger Self-Disclosure in Shaping Travel Intentions: Moderating Effects of Parasocial Interaction // Wanching Chang(I-Shou University); Wachira Yamphaka(I-Shou University)
• Assessing Tour Guide-Generated Short Travel Video Values: A Measurement Scale Development // Chen-Kuo Pai(Macau University of Science and Technology); Haoran Chen(Macau University of Science and Technology); Luebin Sun(Macau University of Science and Technology)
• Special Offer in Loyalty Programme: Rocket Or Bomb Is Just Within A Flash of Decision // Xuyuan ZHANG(Macao University of Tourism); Yueying Hazel Xu(Macao University of Tourism)
15:00 ~ 15:30
Poster Session 3 [Foyer, 2nd Floor]
• Discovering Customer Behavior Or Enhance Travel Intentions With An Integrated Differences Viewpoint For TPB Model Extension // Yung-Chuan Huang (National Kaohsiung University of Science and Technology); Jeou-Shyan Horng(Shih Chien University); Chih-Hsing Liu(National Kaohsiung University of Science and Technology); Wei-Long Lee (National Kaohsiung University of Science and Technology); Jun-You Lin (National Open University)
• An Analysis of The Factors Influencing Tourists' Intentions To Engage in Health Tourism Based on The Theory of Planned Behavior (TPB) // Yuxin Li (Macau University of Science and Technology)
• Understanding Gen Z Tourism Experience: Values And Meaning of Travel // Hsuan Hsuan Chang(Ming Chuan University); Olivia Toh(Ming Chuan University)
• A Preliminary Exploration of The Competency Scale For Kitchen Workers in Kitchen Information And Communication Technology (ICT) // Wen-Hwa Ko(Fu Jen Catholic University); Min-Yen Lu(Fu Jen Catholic University)
• Is Cultural Continuity at Risk? Exploring Intergenerational Differences in Ethnic Minority Women’s Role in Festival-Based Skill Transmission // Linwei Cao(Hainan University); Ping Li(Hainan University); Yifan Zheng(Hainan University)
• Too Nascent To Pass on Heritage: Tourists’ Reluctance To AI-Designed Cultural And Creative Products // Xialing Chen(The Chinese University of Hong Kong); Xiaoyan Luo(Sun Yat-sen University); Lisa Wan(The Chinese University of Hong Kong)
• Consequences of Tour Guide Occupational Stigma // Chih-Hung Wang(National Taichung University of Education)
• Exploring Emotional Responses To Agricultural Souvenirs Through The Stimulus-Organism-Response (SOR) Model // Chung-Jen Wang(National Pingtung University of Science and Technology); Wei-Ting Chao(National Pingtung University of Science and Technology); Chi-Hsun Tsai(National Pingtung University of Science and Technology); Pin-Yu Liu(National Pingtung University of Science and Technology)
• Toward A Healthier Hospitality Workforce: Developing A Framework For Employee Wellness Programs // Chih-Ching Teng(Fu Jen Catholic University); Ching-Ju Chuang(Fu Jen Catholic University)
• The Effects of Training Gaps on The Motivation of Tesda Baking Scholars During The Pandemic // Genia E. Balaguer(University of the Philippines); Shirley V. Guevarra(University of the Philippines)
• Changes in Health Consciousness And Stress Reduction in Walking Programs // Tomomi Hanai(Takasaki Cit University of Economics); Zui Kaku(Teikyo University); Minjung Ku(Chiba University of Commerce); Jinman Kim(Teikyo University)
• Key Factors Influencing Global Travelers To Choose Homestay As An Accommodation: Special Reference To Galle District // Bimali Wijesundara(University of Kelaniya); Tineth Ipalwatta(University of Kelaniya)
• Antecedents of Turnover Intention And Mindfulness in Chain Restaurants // Chen-Tsang Tsai(Tainan University of Technology)
• AI Chatbots Vs. Human Interaction in Hotel Service: Examining Brand Sincerity, Competence, And online Endorsement With The Moderating Role of Contingency-Based CRM Communication // Kyong Sik Sung(Macau University of Science and Technology); Seoki Lee(The Pennsylvania State University)
• Uncivil Workplaces, Unhappy Employees: Investigating The Impact of Workplace Incivility on Well-Being, Job Satisfaction, And Turnover // Jihee Choi(City University of New York); Kristina Wong(City University of New York); Hyeyoon Choi(Ohio University)
• A Study on The Factors To Motivate Generation Z Employees in The Food And Beverage Industry // Chi-Chien Wu(National Pingtung University of Science and Technology); Pei-Chun Lai(National Pingtung University of Science and Technology)
• Exploring The Relationship Between Participation Motivation And Behavioral Intention in New Year's Eve Concerts-With Experiential Value As The Mediating Variable // Yi-Fang Liu(National Pingtung University of Science and Technology)
• The Exploration of Resource Allocation in Rural Revitalization Communities of Nantou County // Yung-Ping Tseng(National Chi Nan University); Po-Chia Su(National Chi Nan University)
• Cooking Up A Culinary Curriculum For State Universities And Colleges in Manila, Philippines // Rossane Nicollette M. Eleazar(University of the Philippines Diliman)
• Exploring Visitors' Museum Interpretation Preferences And Experiences in Japan: Perspectives of Domestic And International Visitors // Fang Shi(Kanazawa University)
15:30 ~ 17:00
Concurrent Session 8
8.1 Consumer Behavior & Others [Daol]
Moderator: Dr. Lisa Wan (The Chinese University of Hong Kong)
• Influence of Psychological Factors on Young Chinese Tourists’ Preference For Green Hotels: An Empirical Study // Philip P.W. Wong(Sunway University); Lei Wang(Xuzhou University of Technology); Qi Zhang(Xuzhou University of Technology); Yue Gong(Shanxi Vocational College of Tourism)
• Is Information Quality Enough? Examining The Trust-Rapport Mechanism in AI Adoption For Tourism // Juhyeok Jang(Hokkaido University); Naoya Ito(Hokkaido University)
• Regenerative Tourism: Opportunities And Challenges From Hawai’I Tourists’ Perspective // Emi Moriuchi(Rochester Institute of Technology); Joseph Lema(University of Nevada); Jerome Agrusa(University of Hawaiʻi at Mānoa)
• Transformative Travel And Self-Focused Attention: A Cross-Sectional Study // Miho Nakajima(Rikkyo University); Takashi Oguchi(Rikkyo University);
8.2 Cultural/Heritage Tourism [Mare]
Moderator: Dr. Daniel Fesenmaier (Modul University Vienna)
• The Impact of Migration on Tourism: Exploring Cultural Diffusion And Destination Dynamics // Donlapon Suwanthep(Mae Fah Luang University); Pornpimol Chaisanit(Mae Fah Luang University)
• Ways To Utilize Tourism Resources in Northern Ibaraki, Japan // Fumio Sugimoto(OFFICE SATOCHISATOYAMA)
• The Influence of Film Impression on Travel Intention: The Mediating Role of Arousal And Flow Experience // Xinrong Jiang(Macau university of science and technology); Xinping Wei(Macau university of science and technology)
• Examining The Role of Traditional Clothing Experience in Culture Tourism // Yingan Huo(Macau University of Science and Technology); Youze Liu(Macau University of Science and Technology); Jose Weng Chou Wong(Macau University of Science and Technology)
8.3 Others [Luna]
Moderator: Dr. SooCheong (Shawn) Jang (Purdue University)
• Navigating The Shift:A Decade-Long Analysis of Flexible Employment Practices in Management (2013-2023) // Huiying (Sophie) Zhang(Beijing International Studies University); Ziye Tang(Beijing International Studies University)
• “We” And “Them”: Retrospective Study of Social Divide And Tourism During The Pandemic // Naho Maruyama(Takasaki City University of Economics)
• Urban Green Spaces As Venues For Cultural And Festival Tourism in Makati Towards Influencing The City'S Tourism Appeal // Jane Rose Frma(University of Makati)
• Unpacking Sustainability Paradoxes in Thailand's Hotel Industry: Tensions, Sensemaking, And Responses Across Organisational Hierarchies // Krittawit Krittayaruangroj(Mahidol University); Jiraporn Surachartkumtonkun(Griffith University)
8.4 Consumer Behavior & Destination Management [Stella]
Moderator: Dr. Daeyoung Kim (University of Missouri)
• From Fans To Visitors: The Influence of Kpop Transmedia Contents on The Behavioral Intention of Japanese Users // Youngkyung Kwon(Hokkaido University); Yang Jie(Hokkaido University)
• Exploring The Impact of Resident Empowerment on Community Citizenship Behaviour in Rural Tourism Development: Mediated By Quality of Life And Place Attachment // Chuanji Tu(Macao University of Science and Technology); Shizhou Li(Macao University of Science and Technology); Junying Liang(Macao University of Science and Technology)
• Community-Based Transformational Leadership: Advancing SDGs in Indonesia’S Banyuwangi Tourism Villages // Agung Asmoro(Flinders University); Gareth Butler(Flinders University); Udoy Saikia(Flinders University); Gerti Szili(Flinders University)
8.5 Tourism Marketing [Viento]
Moderator: Dr. WooMi Jo (University of Guelph)
• Factors To Promote Participating in Community-Based Tourism // Masashi Wakasugi(Hokkaido University); Yi Xuan Ong(Hokkaido University)
• The Practices And Challenges of Business Leaders Driving Regional Revitalization Through Tourism Promotion // Atsutoshi OSHIMA(Utsunomiya University)
• The Era of Grand Cruises: Utilizing Artifical Intelligence Technology To Analyze Online Reviews, Photos, And Preferences of Cruise Tourists on Online Travel Agent // Wen-Yu Chen(National Pingtung University); I-Chun Huang(National Dong-Hwa University); Yu-Chien Lin(National Pingtung University); Chih-Yun Lee(National Pingtung University); Yu-Chuan Chen(National Pingtung University)
• A New Form of Entertainment Tourism: Art Tourism // Natasa Slak(Zayed University)
17:30 ~
Closing Ceremony ! Farewell Dinner [Grand Ballroom]